Client Brief

One of the world’s largest permanent wholesale trade centers, AmericasMart Atlanta consists of four buildings totaling seven million square feet. The Mart opened in 1957 and hosts several trade shows every year. Over the years, Angstrom Creative has worked as a creative extension to support AMC’s internal programs and offerings.

CONCEPT

Angstrom Creative was tasked by America’sMart to fully produce their new Home Book, a convenient and comprehensive resource for home furnishings, décor, and accessories. Not only was Angstrom Creative asked to create the overall look and design for this publication, but we were also tasked with the content creation.

Design

The final product delivered to AmericasMart received rave reviews across the board, from the chairman down to all supporting staff and exhibitors. Angstrom Creative created a beautifully designed and relevant guide with shelf life longevity — giving AmericasMart’s exhibitors insight into features and trends within this most important home category.

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